The Spring Rush Is Won in October, When Nobody Has Time
Homeowners are sitting on unstarted projects and most haven't gotten a quote yet. Why the fall-to-spring window matters for busy owners, and a small way to use it.

Homeowners are sitting on unstarted projects and most haven't gotten a quote yet. Why the fall-to-spring window matters for busy owners, and a small way to use it.

Most home service jobs go to whoever responds first, and most contractors take 42 minutes. Here is why speed to lead is the cheapest competitive edge in the trades right now, and why almost nobody is using it.

A remodeler I know works almost entirely off referrals, and it makes him feel trapped by demanding customers. The problem looks like weak boundaries or soft pricing. It's actually something else, and the fix is not what you'd guess.

When I ask contractors which of their jobs are actually profitable, the honest answer is usually 'give me a few days.' Here is why that question is so hard to answer, and what it costs to leave it unanswered.